Websites

WEB DESIGN THAT CAPTIVATES & CONVERTS

Since 2018, I’ve designed and optimized websites using Wix, Squarespace, and WordPress, blending aesthetics with conversion-driven strategy. I understand that first impressions are everything. Consumers decide within 7-8 seconds whether to stay or leave a site, and on average 50% of web traffic will exit immediately.

My approach prioritizes:

user friendly, modern design
concise messaging with a clear call to action
and quickly communicating why a business or product helps consumers "win" in life

With the average visitor spending just 56 seconds on a site, I focus on engaging, easily digestible content that keeps them exploring. Knowing that humans thrive on pattern recognition, I integrate strategic call-to-action placements—sometimes up to seven times per page—to guide users toward conversions naturally. My work ensures that every site isn’t just a digital storefront but a high-performing asset that captivates visitors and drives results.

A well-executed website marketing strategy not only enhances brand awareness but also fosters customer engagement, builds credibility, and ultimately contributes to sustainable business growth. In an increasingly competitive market, effective website marketing ensures that businesses stay relevant, remain competitive, and thrive in the dynamic online environment. As a marketer, it's even more crucial to understand the components of an effective website such as:

Marketing website architecture
Effective marketing copy
Captivating above the fold
Technical best practices such as proper header tagging, image compression, and mobile optimization

MY GO-TO WEBSITE FEATURES

Strong above the fold

Simplify the language

Consumers only care about how you'll make their life better. Data shows that a consumer will decide to stay or leave your site within 7-8 seconds. Above the fold is the most profitable real estate on your site. One you can't afford not to leverage.

On average, consumers see 5,000 ads per day. If marketing copy isn't simple enough for an 8th grade boy to comprehend, customer's aren't going to read it, rendering it ineffective.

Compelling photos & video

Advanced Tech

Photos of smiling happy people, sell products. These images also subliminally convey that your product will make the consumer's life better. Good videos cause people to linger on page, bolstering SEO.

Page speeds, compressed images, headers tagged in the correct hierarchy, alt text, redirect links, SSL Certification— things that most marketers overlook but make an impact for SEO.